Webinars

Presented by Claire Kerr --- From Snapchat to Slack to Square, there's a million trendy tools your nonprofit organization could be using to reach your supporters and raise more money. Are you feeling overwhelmed by the amount of buzz in the air? Don't worry, we've got you covered!

Presented by Mark Rovner, Lori Jutson, Andra O'Brien  --- If you're not investing in mid-level giving, you should be. Whether you're just starting out or looking to up your game, this webinar will be chock full of action steps you can take to cultivate and steward mid-level donors. Join Sea Change Strategies principal Mark Rovner, Planned Parenthood Federation of America's Lori Hutson and Andrea O'Brien of the Wilderness Society for this lively and idea packed session.

Presented by Shanon Doolittle  --- Do you ever feel like you're on a fundraising treadmill? That you're constantly looking for new donors because you aren't keeping the ones you already have? Then you may need to change your stewardship approach. Because taking good care of donors, listening to and respecting them, is how you'll raise more money (and get off that pesky treadmill). It's as simple as transforming how you thank donors, how you share the impact of their giving, and how to keep them delightfully engaged with your cause. Learn how during this webinar with Shanon Doolittle and leave with actionable steps you can take now to start building more gratifying, long-term relationships with your donors.

Presented by Shaun Lynch, CFRE  --- How do we make raise money with social media? By now, everyone is familiar with social networking. We've had websites forever, and most of us have Facebook pages and probably a presence on other social networking platforms as well. But how does one use social networking to raise money? The key lies in knowing how to integrate social media and direct communication for maximum effect. In a nutshell, social media is where we drop the bait in order to encourage potential donors to self-identify to receive more personalized messages. The approach is called Inbound Marketing. In this webinar, We'll explain the approach in more detail, and walk you through the creation of your first basic inbound marketing program.

Presented by Tom Ahern  --- Storytelling in the context of fundraising is VERY different than storytelling in the context of trying to bring down a mastodon for the tribe. The story's about the donor. In shockingly lucrative communication programs, the donor is the obvious hero. The organization plays a supporting role and yet few charities write this way. Learn how to be one of those few ... and succeed beyond your wildest dreams!

Presented by Laura Fredricks, J.D.  --- Money Wellness is the awareness that every decision you make in life involves money, which causes stress that affects your health in a very BIG way. Having Money Wellness will allow you to work out your Money Blockers, those thoughts that you have about money that are preventing you from having your best relationship with money and preventing you from having the best relationship with your donors.

Presented by Darian Rodriguez Heyman and Matthew Bauer  --- There are now more cell phones than toothbrushes, and as of 2013, smartphones surpassed regular phone sales. But what are the implications for your nonprofit, and how can you quickly yet effectively craft a mobile impact strategy to advance your fundraising, programs, and overall work? Join the best-selling author of Nonprofit Fundraising 101 for a quick primer and leave with a checklist of the most important tips and tools for your cause!

Presented by Brian M. Sagrestano, JD, CFRE and Robert E. Wahlers, MS, CFRE  --- Most fundraisers see gift planning as a technical part of the business best left to experts. They are uncomfortable with both the technical aspects of gift planning and having a conversation about gifts at death. However, with the emergence of the New Philanthropists (born 1946 to the present) as the primary giving audience, and with the Traditionalists (born pre-1946) finalizing their estate plans as part of the largest intergenerational transfer of wealth in history, gift planning has a vital role in the short and long-term success of your fundraising operation.

Presented by Vern Snyder, ACFRE  --- As fundraising professionals, we are expected to know how to talk with a potential donor, how to ask them for a major gift, and how to get them to a yes. This may not be a skill we were born with. The good news is that it can be learned and what we are doing already can be made better.

Presented by Ligia Peña  --- You're in a small shop with big goals but you can't do it all. Sounds familiar? Feeling like your fundraising program is in a rut? This webinar will present 10 ideas to help you supercharge your fundraising program and help you reach your fundraising goals without losing your head.

Presented by Derrick Feldman  --- The growth of digital solicitations and online giving has outpaced growth in print and direct mail solicitations. Today's digital messages must also differ from the fundraising messages communicated offline. How do you create memorable digital solicitations and messages that inspire action rather than the delete button? This session will help you understand the best ways to craft digital solicitations and how to create messages that inspire your audience to act.

Presented by John Greenhoe, CFRE  --- Donor transiency is perhaps the single most catastrophic element in today's fundraising world. In this highly-anticipated webinar, John Greenhoe, CFRE, will examine the trend of donor attrition and provide helpful major-gift focused strategies to keep your benefactors.

Presented by Timothy D. Logan, FAHP, ACFRE  --- Planned Giving can be pretty daunting if it is not your primary development responsibility - Estates, Trusts, CRAT's, CRUT's, NIMCRUT's with a flip provision…During this webinar we will look at the most common planned gift types, discuss their properties and look at the donor characteristics associated with each gift.

Presented by Sandy Rees, CFRE  --- In the small shop, fundraising can be a big job. Having a Board that is involved in raising money can make a huge impact and help you raise hundreds of thousands more than you can do alone. Unfortunately, many nonprofit organizations struggle with Boards that are well-meaning but reluctant and inexperienced in fundraising. In this training, we'll uncover the reasons why Board members won't help with fundraising and how to overcome them.

Presented by Anne Melvin, J.D.  --- If you want a gift, you have to ask for it! That's easier said than done: people consistently rate asking for money at the top of the list of things they fear most. Whether you're an experienced solicitor looking for some new strategies, or new to the game and seeking help, this session will explore the art of asking for a gift.