Individual Gifts Manager - Wisconsin Public Television

AFP SE WI Administrator
February 5, 2019

Position Summary

The Individual Gifts Officer will engage prospects and donors across the state to meet Wisconsin Public Television’s short and long-term programming and project fundraising goals. Will develop long term relationships with donors to negotiate and close major gifts, planned giving arrangements and other types of gifts to the Friends of Wisconsin Public Television. Key contacts include Chief Development Officer, Planned Giving and Major Gifts Managers, Director of Television, staff, and partner organizations to develop and implement strategies for major gift donors. Reports to the Sr. Manager of Philanthropy.

Specific Duties and Responsibilities

  1. Act as primary relationship manager for donors and prospects with an estimated capacity to make gifts of $10,000 or more. Reach or exceed annual funding goals. Manage a donor portfolio and an active donor engagement schedule, traveling as necessary to various parts of the state to visit major and planned giving donors and prospects. Work independently and collaboratively with donors and prospects through all stages of development (identify, research, qualify, cultivate, solicit, steward). Solicit and close major and planned gifts.
  2. Work effectively and strategically with development, station, and volunteer leadership to enable meaningful donor interactions. Plan and implement events and activities (volunteer experiences, tours, screenings, receptions, etc.) for individual major gift and planned gift donors with Special Events Manager and staff.
  3. Create, integrate, and implement individual and institutional (family foundations, etc.) major gift donor solicitation strategies and plans with the Sr. Manager of Philanthropy, Chief Development Officer, and other station leadership.
  4. Cultivate and expand current giving by planned gift donors by integrating planned gift objectives into major individual donor requests in collaboration with Planned Giving Officers.
  5. Distribute major gift materials, including project proposals, updates, and stewardship materials to support retention and gift increases.
  6. Collaborate with team members and partner organizations – including serving as development project lead on select projects – to share opportunities for leveraging projects to open doors to new prospective donors. Plan and manage donor stewardship strategies.
  7. Coach and coordinate board members, station personnel, and community volunteers in effective techniques to build their fundraising skills and success. Partner with board members in making solicitations.
  8. Document and monitor own work activity and report regularly on activity to achieve major gift revenue goals.
  9. Report donor activities and relevant interactions using database including cultivation, solicitation and stewardship of prospective and current individual major donors. Assist with review and verification of major gift donor recognition lists.
  10. Participate in professional development and training and participate in regular staff and organization-wide meetings.
  11. Work throughout the organization to enhance a culture of philanthropy and communicate the impact of giving.
  12. Effectively engage diverse perspectives and experiences in all workplace interactions and demonstrate respect for others in all workplace relationships.
  13. Comply with UW and UWEX code of ethics:
  14. Perform other duties as assigned.

Essential Job Functions

  • Ability to travel statewide (25%) and participate in events frequently, including evenings and weekends.
  • Interpersonal skills to ask for and achieve major monetary gifts for WPT.
  • Consistently and favorably represent WPT and the Development Department at events and functions.
  • Computer literacy to use software and the internet as routine elements of the job.
  • Strong planning and organizational skills.
  • Strong sense of fundraising ethics, including confidentiality.

Required Minimum Qualifications

  • Bachelor’s degree or equivalent combination of education and experience; this must include at least two years’ experience in major gift development and fundraising.
  • Demonstrated experience in cultivating relationships that have resulted in major gifts and record of success in achieving Development goals.
  • Strong interpersonal skills with a professional demeanor commensurate with our donors’ investment in our mission and values.
  • Must be committed to the mission and values of Wisconsin Public Television and to excellent internal and external customer service.
  • Ability to work both collaboratively and independently, with a goal-oriented work ethic.
  • Strong communication skills, verbal and written.
  • Strong planning and organizational skills.
  • Computer literacy in common Microsoft applications (Outlook, Word, Excel, file sharing) and familiarity with relationship management databases.
  • Ability to travel statewide (25%) and participate in events frequently, including evenings and weekends.

Desirable But Not Required Qualifications

  • Experience or knowledge of public broadcasting, particularly public broadcasting fundraising.


We expect to pay in the high 50,000s to low 60,000s with actual pay dependent on experience and skills. The University of Wisconsin offers a comprehensive benefits package, including health insurance, life insurance, pension plan, flexible spending accounts, employer paid training and development, generous paid vacation and sick leave.

How to Apply

Please submit your application through our applicant portal by 2/28/19. If you are a current UW System employee use The job number is 15241. Please submit: A cover letter outlining how your experience and skills relate to this position, along with a detailed resume; and a list of three references including email addresses; at least one must be a supervisory reference.

Direct inquiries and online support questions to: Erin Cook, Wisconsin Public Television, 821 University Avenue, Madison, Wisconsin 53706, 608-263-0477;


Employment will require a criminal background check. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.

Employment is contingent on establishment of identity and verification of employment eligibility as required by the Immigration Reform and Control Act of 1986.

It is the policy of UW to provide reasonable accommodations for qualified individuals with disabilities who are employees or applicants for employment. If you require an accommodation to participate in any part of the hiring process, please contact the person listed above.

As a unit within the University of Wisconsin, WPT is an Equal Employment Opportunity and Affirmative Action employer and no qualified applicant will be eliminated from consideration. WPR is committed to achieving a diverse workforce and to maintaining an atmosphere of diversity and inclusion. We want our staff and programming to reflect the rich culture and diversity of our state and actively encourage applicants from diverse backgrounds to apply.

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